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North American Food and Beverage Ingredients Market: A Feast of Health and Diversity

May 19,2025

The U.S. is one of the largest food and beverage markets in the world. Its diversified consumer demand, mature supply chain system, and innovative technological environment provide a broad space for global food and beverage ingredient companies to develop. For Chinese companies, the U.S. market is both a challenge and an opportunity.
North American Food and Beverage Ingredients Market: A Feast of Health and Diversity

The U.S. is one of the largest food and beverage markets in the world. Its diversified consumer demand, mature supply chain system, and innovative technological environment provide a broad space for global food and beverage ingredient companies to develop. For Chinese companies, the U.S. market is both a challenge and an opportunity.
The U.S. food and beverage ingredients market is huge, with a market size of more than $50 billion in 2023, and is expected to grow at an average annual rate of 4.5% in the next five years. The main segments include functional ingredients, natural ingredients, plant-based ingredients and flavorings.
The North American food and beverage ingredients market has been characterized by the following key features in recent years:
U.S. consumers are increasingly concerned about the health attributes of food, and there is a strong demand for functional ingredients (e.g., prebiotics, probiotics, and plant extracts) and natural sweeteners (e.g., stevia, rooibos extract).

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